Master in Digital Marketing

Initiative Description

Online Master with classes in virtual classroom, team work sessions, individual work with the tutor, Master project.

Training Objectives

Enable students to understand the driving role of online marketing and communication in web 2.0 and social media.

Training Contents

Fundamentals of digital marketing, The Marketing Plan and Digital Communication, The digital legal framework, Communication 2.0, Social network marketing, Community management 2.0.

Digital Innovation Hubs

Digital Innovation HUB Industry 4.0 Burgos

Technology

  • Marketing Digital

Technique

  • Video
  • Webinar
  • Practical exercices

Channel

  • Online

Technology Absortion Cycle

  • Awareness: supports understand the basic functionality of the technology and its fields of application.
  • Configuration: supports the process of determining how a technology is implemented in a real manufacturing setting. It includes the creation of a business case.
  • Implementation: supports the implementation and installation of the technology in an industrial setting.
  • Operation: supports knowing how to operate the technologies during daily operations.
  • Updates: Regards any training that provides updates on configuration and operational aspects.

Target Group

  • Directors
  • Plant Manager
  • Engineers

Instruction Level

  • Highly Specialized

Sector

  • Automotive
  • Aerospace
  • Agriculture
  • Chemical
  • Computer - Software
  • Construction
  • Defense
  • Education
  • Research & Development
  • Energy

Education Level

Capacity

  • More than 20

Details

Website

jasantamaria@dihbu40.com

Date:

Durations: , 9 months

Price:


Project

Others,

Countries where training is provided

Cities where training is provided

Languages this training can be provided

Español

Imagen


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