Digitalization – Prioritising & Selecting the Best Innovation Opportunities

Initiative Description

In the early stages of technology or innovation projects it is often necessary to make decisions about which projects to pursue and which to drop when only scant information is available. The Opportunity and Feasibility approach aims to design an appropriate scoring tool for any particular case, including: how to choose the factors; how to ensure that the scoring is as logical and objective as possible; how to include the inevitable uncertainty; and how to manage the process, including the treatment of portfolio-level considerations such as ‘balance’. The results can be plotted in different ways to help the decision-making process.

Training Objectives

Define scoring methods for evaluating and selecting early stage technology when only scan information is available, choose the evaluation factors, and assess and select the most potentially important (business) ideas.

Training Contents

Establish product market groupings to define the content, Explore Product Groups,Explore Market Groups, Identify strategically important Product-Market groupings, Develop Opportunity and Feasibility.

Digital Innovation Hubs

IfM Education and Consultancy Services


  • The training can cover every technology as helps manufacturing SMEs to prioritize and select the right technologies for their organization


  • Workshop


  • Face to face
  • Blended

Technology Absortion Cycle

  • Awareness: supports understand the basic functionality of the technology and its fields of application.
  • Configuration: supports the process of determining how a technology is implemented in a real manufacturing setting. It includes the creation of a business case.

Target Group

  • Directors
  • Plant Manager

Instruction Level

  • Intermediate


  • Automotive
  • Aerospace
  • Agriculture
  • Chemical
  • Construction
  • Defense
  • Education
  • Research & Development
  • Energy

Education Level

  • Ocupational Studies
  • Bachelor


  • 10 to 20




Durations: 1-3 days,



Others, Horizon2020 - Open Innovation project (Science2Society

Countries where training is provided

United Kingdom

Cities where training is provided


Languages this training can be provided

English, German


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