Digital marketing for SME’s

Initiative Description

Training is intended for SME's that want to improve their knowledge in the field of digital marketing with the aim of increasing sales and improving business.

Training Objectives

- Introducing the participants to the advantages and possibilities of digital marketing. - Defining goals and budgets for the needs of digital marketing activities. - Digital presence planning - website, social networks, SEO, e-mail marketing. - Overview of Google and Facebook advertising platforms. - Introduction to measurement methods - Google Analytics and Tag Manager.

Training Contents

- Introducing the participants to the advantages and possibilities of digital marketing. - Defining goals and budgets for the needs of digital marketing activities. - Digital presence planning - website, social networks, SEO, e-mail marketing. - Overview of Google and Facebook advertising platforms. - Introduction to measurement methods - Google Analytics and Tag Manager.

Digital Innovation Hubs

DIH PANNONIA

Technology

  • Others

Technique

  • Lecture
  • Workshops
  • Video
  • Webinar

Channel

  • MOOC
  • Online

Technology Absortion Cycle

  • Awareness of technology
  • Configuration

Target Group

  • Directors
  • Other

Instruction Level

  • Foundation
  • Intermediate
  • Advanced

Sector

  • Automotive
  • Computer - Software
  • Research & Development
  • Others:

Education Level

  • Ocupational Studies
  • Bachelor

Capacity

  • More than 20

Details

Website

[email protected]

Date: Training would be always available online.

Durations: Others

Price: 6250 HRK

Project

Other

Countries where training is provided

Croatia

Cities where training is provided

-

Languages this training can be provided

English

Imagen


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